"BE catapults young talent into owner managers" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

New agency BE catapults young talent into ownermanagers

by Herman Manson. Digital agency Conversation Lab has taken seven of its young black managers and given them majority ownership in their own agency: BE.

Brands & Branding: Analysing the communications of Murray & Roberts
by Nadia Lotze & Kelly Duncan. Sometimes sticking to your guns may cause you to shoot yourself in the foot.

Inside Look: The design behind the Creative#Director limited edition book
by Emma Strydom. Before designing this book, we looked at the title of creative director. What does it mean, what does it look like and how does it feel?

Clicks ’n Tricks: Media, look Google Flexible Sampling gift horse in mouth
by Charlie Stewart. The two alternatives Google is offering publishers under its Flexible Sampling programme may not be all they seem.

Headspace: Connecting with the holiday shopper
by Tenielle Maris. Consumers have already begun strategising the smartest way to go about their spending over the festive season.

Regular Reads:

Ad of the Week: Don’t live for money, says Nedbank
-Cover Stories: Thoughtfulness in design 24 Nov 2017 — formerly MagLove
Shelf Life: Ocean Basket gets So Interactive about sushi
SA TV Ratings: — primetime top 20 for Oct 2017

On the Radar:

Parmalat leaves King James
De Villiers, team join Brand Union
SAIPA tender out for new ad agency
2017 AdFocus Awards winners announced

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