H&M appoints global diversity leader after offensive hoodie debacle
17 January 2018
Cape Town - H&M on Tuesday said it has appointed a "global leader" in addressing diversity and inclusiveness.
"Our commitment to addressing diversity and inclusiveness is genuine, and therefore we have appointed a global leader in this area to drive our work forward. There will be more from us soon," the popular chain said in a statement.
"Our position is simple. We got things wrong and we are deeply sorry. The recent incident was entirely unintentional but it demonstrates clearly how big our responsibility is as a global brand and how sensitive and mindful we need to be about different cultures and particularly about issues of race.”
The retailer caused outrage after it showed a black child in a sweatshirt with the words "Coolest monkey in the jungle" printed on it.