"How Nando's fixed 70k names for spellcheck" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

#AgencyFocus: Big changes ahead for Clockwork Media

by Carey Finn. In the pipeline are new offerings, as well as a new name, for the Johannesburg-based agency.

Metropolitan moves from Ogilvy
by MarkLives. This follows a four-way pitch.

Welcome to MarkLives' revamped content lineup
by MarkLives. August is MarkLives' birthday month and we've tweaked our content lineup in celebration. We'll also be publishing a page with well wishes on our 10th birthday on Monday 13 August; contact us to be included!

#Campaigns: How Nando's fixed 70k names for spellcheck
by MarkLives. #Campaigns is our new weekly column featuring insight into the brief, creative idea, production challenges and results of South African communication campaigns, both ongoing and recent. We kick off by highlighting Nando's #rightmyname.

By Invitation Only: Advertising & culture — it's Africa’s time to inform our work
by Masego Motsogi. Are we as an industry making a difference — or are we simply regurgitating old American references and passing them off as something fresh and edgy?

Regular Reads

Media Design (formerly Cover Stories): Ambrosia, Der Sturm, Finweek, Taalgenoot, Bomb Blast, Nuclear Tests, Rolling Stone
Market Research Wrap: Hyper-relevant future • South African shoppers • Creative effectiveness
• Introducing a new column — Cheryl Hunter’s weekly wrap of the latest market and consumer research — part of our revamped content lineup!

SA TV Ratings: SABC 1 — primetime top 20 for Jun 2018

On the Radar

Appletiser gains traction in Spain
New single brand ID for Altron
Davidson takes Media24 reins from Weideman
MarkLives #Bestread: 23–29 Jul 2018

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