NEWS & ANALYSIS

"EXCLUSIVE: Dentsu Aegis, FoxP2 conclude deal • MarkLives #MostAdmired" - MarkLives

And other top advertising, media and marketing news, analysis and opinion on the website this week, including…

EXCLUSIVE: Dentsu Aegis, FoxP2 conclude deal

by Herman Manson. Dentsu Aegis Network has acquired a majority stake in FoxP2 Holdings after clearing final regulatory hurdles.

#AgencyLeaders2017:
#AgencyLeaders2017: Most admired ad agency boss in Jozi

by Herman Manson. Today we reveal which agency leaders were most admired by their peers in Joburg during 2017.

#AgencyLeaders2017: Most digitally integrated ad agency in Cape Town
#AgencyLeaders2017: Most admired ad agency in Cape Town
#AgencyLeaders2017: The one to watch in Cape Town in 2018!
#AgencyLeaders2017: Most admired creative leader in Cape Town

Big Q 2018 Expectations:
#BigQ2018: Ad agencies must keep customers coming back —Julia Ahlfeldt
#BigQ2018: Brands just need to be smart to reap rewards — Nimay Parekh
#BigQ2018: Let’s get back to creating magic again — Masego Motsogi
#BigQ2018: Time to make South African advertising great again — Wayne Naidoo

Cover Stories: Top 5 online publications for 2017
by Shane de Lange. My final Top 5 list showcasing publications from 2017 focuses on online publications that have a healthy relationship with print.

Only Connect: The future of marketing is authentic
by Bradley Elliott. The big issue that’s affecting influencer marketing right now is exactly the same challenge that advertising faces — authenticity.

Regular Reads:

Shelf Life: Local chocolate maker goes global
SA TV Ratings: DStv — primetime top 30 for Jan 2018, Dec 2017

On the Radar:

Provantage acquires majority in Global Outdoor Systems
2018 Bookmark Awards finalists announced
Creative Circle monthly award winners Q4 2017
Creative Ops to optimise agency performance
McDowell joins Women in Marketing advisory council

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